Nike Find Your Feel
Motion Design
As a new opportunity to meet with its community, Nike has launched a 3-part video podcast entitled Find Your Feel with creator Alessia Lanza as host. The podcast - produced at the Nike Store in Milan - is an all-female dialogue between women connected to the world of holistic fitness. Guests of the 3 episodes were Italian middle distance runner Gaia Sabbatini, yoga teacher Giulia Peditto and artist Nina. An opportunity to talk about sport, wellbeing and the relationship with one's body, but also a discussion on characteristics and qualities such as tenacity, flexibility, listening and resilience, which are fundamental for achieving physical and mental wellbeing.
What I was asked to do for this project was to design an animated visual identity that could support different graphic assets that would be present within the videos, starting from the animation of the logo to more secondary but equally important elements.